What happens to your company when the mega retail stores won't get creative with your products? What happens when you see your company of 6 years starts to go under? You re-focus and turn to Kickstarter. That's exactly what Charlie Bessey from Coalatree had to do to keep his company afloat. In this episode, Charlie and I dig deep into the landscape of traditional retail outlets and how the future does not look bright. If you into camping, traveling, beach goer, parks or anything outdoors then you will love Coalatree's first product the Kachula 2.0 - The Packable Multi-Use Adventure Blanket. I'm also finding myself on content overload from the internet and I have no idea how to stop it.