Episode 151 - World Tree
In episode 151 - I got to talk with Wendy Burton, CEO of World Tree. Wendy, is unabashed in her commitment to the three P’s: Planet, People, and Profit. Otherwise known as “The Tree Lady” Wendy has spent the last 17 years promoting the economic and environmental benefits of the Empress Splendor tree.
Wendy, as a self-confessed tree-hugger, is living proof that it is possible to combine business savvy with a passion for improving the environment. She believes that everyone can make a difference and that one of the most powerful ways to do that is through investing. The World Tree Carbon Offset Program is a sustainable timber investment based on the Empress Splendor tree, the fastest growing tree in the world.
Empress trees provide valuable hardwood lumber within just 10 years. They also absorb 11 times more carbon than any other tree. Participants in the program both offset their carbon footprint and share in the profits, if any, of the sale of the lumber.
World Tree investments are available in Canada and the USA.