1 - Product News
Got a new organic lipstick color to promote, or a newly launched flavor of craft beer on the shelves? Definitely, tell.
2- What’s trending?
TV shows and pop culture stories are fodder for sparking chat with followers. See what hashtags are being used, and join the conversation by incorporating them in your own posts.
Inspire and delight your followers with a famous quote – bonus points if it happens to relate to something trending that day.
4- An interesting fact
“Did you know” posts can educate as well as entertain, and they’re eminently sharable.
5- Seasonal content
Go beyond Valentine’s Day and Halloween and post about the weather, tax season, back to school, the World Series, the Academy Awards, etc.
6- Unofficial holidays
Ice Cream for Breakfast Day! World Laughter Day! International Clients Day! Look for the holiday that best complements your brand.
7- A question
Get your followers talking by asking how they feel about a popular subject, your recent product update, even their favorite book or movie.
8- A contest
Invite your customers to share and tag photos of your product, pick a winner, award a prize. Don’t forget to include a memorable hashtag.
9 - A word of thanks
Each out to new followers and longtime fans. This shows your audience that you’re grateful for their loyalty (and that you’re paying attention).
10 - Day-of-the-week hashtags
If you’re stuck for an eloquent way
to turn your brand into a hashtag, cash in on #MotivationMonday, #ThrowBackThursday, and #FlashbackFriday (and dozens more).